The Public Opinion Research Institute specializes in social and marketing research and in studying public opinion.
RESEARCH TOPICS:
▪ Inter-ethnic relations▪ Socio-political situation
▪ Language situation
▪ Religious situation
▪ Structure of the identities
▪ Evaluation of public services
▪ Level of corruption perception
▪ Integration mood
▪ Electoral behavior and mood
▪ Migration processes
▪ Adaptation and integration of repatriates (oralmans)
▪ Labor migration: strategies and adaptation
▪ Mass media research
▪ Study of the Kazakh Diaspora
▪ Extremism and terrorism
▪ The image of countries
▪ Social well-being in the business environment
QUANTITATIVE METHOD OF DATA COLLECTION:
▪ Face-to-face interviews
▪ Telephone interviews
▪ Panel research
▪ Religious situation
▪ Exit-poll
▪ Telephone interviews
▪ Panel research
▪ Religious situation
▪ Exit-poll
QUALITATIVE METHOD OF DATA COLLECTION:
▪ Focus groups
▪ In-depth interviews
▪ Narrative biographical interview
▪ Desk research
▪ Retail Measurement System
▪ Hall-test
▪ Mystery Shopping
▪ Observations
▪ Expert surveys
▪ Expert international surveys
▪ In-depth interviews
▪ Narrative biographical interview
▪ Desk research
▪ Retail Measurement System
▪ Hall-test
▪ Mystery Shopping
▪ Observations
▪ Expert surveys
▪ Expert international surveys
- The sociologists of the Institute develop new research methods to solve complex research problems, including methods of research in the form of sociological expeditions in integration with interdisciplinary methods.
- Furthermore, one of the sociological topics developed by the Institute is the study of the Kazakh Diaspora using a set of qualitative and quantitative data collection methods.